Meet the Rich Energy Haas F1 vehicle

Haas Unveils VF-19 Formula 1 Car And Brand New Livery

Haas finished fifth in last year's Constructors' Championship, its best result, while Red Bull - champions from 2010 through 2013 - placed third, having taken four wins.

Team boss Steiner added that Storey's ambition was commendable, commenting: "I think you have to try hard". We feel we have a better product, a better brand, and a real opportunity to beat them.

"We are looking forward to taking on Red Bull, on and off the track", he said at the launch event.

"There could be some influence, there's certainly some parts of the auto that look very similar to last year's vehicle".

However, the gulf between the sport's top three - champions Mercedes, Ferrari and Red Bull - and the other teams remains a huge one. Team boss Gunther Steiner and his drivers Kevin Magnussen and Romain Grosjean were as guarded as you might expect from seasoned F1 competitors before testing has even begun.

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Magnussen said: "We wanted to get up there with the competitive teams, and now we need to hold on to it".

"Last year, I think we had the fourth-fastest vehicle, we finished fifth [in the standings], I know about that, but the next one up was Red Bull". But I think ultimately it's going to remain for the long-term.

Rich Energy have been trying to get into F1 for a long time now and their partnership with Haas seems to be one that could go a long way. "While 2018 delivered our best season-to-date, the year showed, sometimes sharply, that we still have areas to improve on as a team".

"We'll see about McLaren and Williams, two very big teams who haven't been performing to their level the last few years". In terms of they're uniquely positioned to exploit regulation changes. "They're run in a very, very unpretentious fashion, they're proper racers, Gene Haas is a wonderful businessman who is approaching motor racing in the right way, they have a brilliant team principal and they've got two drivers with personality, which I think is superb".

Storey, who failed in an attempt to buy Force India previous year, says his drinks brand is the real deal and backed by wealthy investors, including West Ham co-owner David Sullivan. Ahead of next months season-opening Australian Grand Prix.

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